August Key - åk is a legacy project — part love letter to my son, part blueprint for building a name that stands for creativity, ownership, and impact.

It started with the idea that a name can be more than something you’re given; it can be something you build. I wanted August to grow up knowing his name already carried weight — not because of luck, but because of intention, hard work, and vision.

Through August Key, I’m creating a foundation of intellectual property, brand equity, and creative work that he can inherit, expand, and make his own. Every decision — from the trademarks we file to the partnerships we pursue — is about planting seeds now that will bloom for him decades from today.

This isn’t just about products or branding. It’s about creating a legacy that merges culture, commerce, and creativity into something timeless. Something that says: you come from a line of builders.